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Monday, January 11, 2010

Frenzoo Launches 3D Online World With User-Generated Content

Hong Kong-based developer Frenzoo Ltd. announced the launch of its public beta for Frenzoo, a browser-based virtual world that features user-generated content, which the company claims is a first for 3D online worlds. The virtual world features language versions for English, Spanish, Japanese, Chinese, German, Portugese, Dutch, and others.

In Frenzoo, adult and teen users are invited to create an avatar, chat in animated scenes, play games, join contests, and create and sell fashion and content. The game features a dual currency system with free Silver Coins and paid/earned Gold Coins. Players can trade and sell Gold Coins on virtual currency partner sites like AnsheX, First Meta Exchange, and Fgcxchange.com.

With the online world's 3D fashion design tool, users can make clothes, hair, skin, items, and animations through their browser without any external software. If they want to use other applications, though, Frenzoo supports mod sims and native import from 3ds Max, Blender, Maya, Google Sketchup, Poser, Milkshape and others via Collada API.

Looking for input on product design, Frenzoo enlisted the help of Anshe Chung Studios, a virtual content producer that's produced goods in similar online communities like Second Life, IMVU, and Entropia Universe. Anshe believes the new virtual space was "great potential as an accessible 3D world on the web."

Frenzoo Ltd. has worked on this project since 2008, powering the online world with the Unity 3D engine. It's backed by Ambient Sound Investments, a tech startup seed investment company founded by four engineers from Skype Technologies.

"You can escape to Frenzoo to meet people and be creative, no matter what country you're from" saysFrenzoo CEO and co-founder Simon Newstead. "Whether designing stunning outfits for a fashion show, hosting a intergalactic danceparty or speed-dating in a tropical island hideout, we envision Frenzoo as the website to live your virtual dreams. What's different is accessibility - we want to bring all the fun of 3D without the frustration."

Posted by Eric Caoili on January 11, 2010 10:00 AM |

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