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Friday, November 27, 2009

Playata Launches FarmVille Game Databases

Database and community solutions provider Playata announced an initiative to produce databases within Facebook for popular social games, beginning with the launch of FarmBook, a new resource catering to FarmVille's 65 million active users.

Playata's app is designed to help fans of Zynga's farming simulator "manage their game time and make the best purchase decisions" with a database of relevant game content they can browse and search through. They can look up the most profitable crops suitable to their play style and time commitment, as well as the game's latest content additions and items available for a limited time only.

FarmBook also offers an item viewer with previews of graphics/animations, a ranking list for the best items for gaining experience points and gold coins, and a table for the most popular decorative items based on player ratings.

Based in Germany and established in July of this year, Playata also offers similar databases for MMORPGs World of Warcraft and Aion: The Tower of Eternity. The company says it plans to release databases for other Facebook games soon.

"We are very proud to present the world's first information resource for a Facebook game in an easy-to-use database form," says Playata co-founder and CEO Johannes Sevket Gözalan. "Facebook, with its more than 300 million users, has become a phenomenal gaming platform. Offering gaming databases to the tens of millions of players of Facebook's most popular applications is an important extension of Playata's portfolio."

Posted by Eric Caoili on November 27, 2009 10:00 AM |

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