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Monday, March 23, 2009

MindArk Forms Real World Bank For Virtual World Users

We mention Mindark’s Entropia Universe every once in a while—mostly to point out the weirdest stuff it’s been doing, like partnering with Motörhead—but it’s recently announced some legitimately big news—the world now has a bank that is backed and regulated by the Swedish government.

The Swedish Financial Supervisory Authority (Finansinspektionen) has granted a license to conduct banking activities to MindArk’s subsidiary Mind Bank AB. Mind Bank AB is to function as a central bank for all virtual worlds within the Entropia Universe.

Mind Bank is to also offer selected bank services to customers on the conventional market.

As an actual bank, it is to be operated within the real world and not have a “virtual presence” within Entropia Universe (which makes the whole announcement slightly less exciting) but is to be the “cornerstone for the entire Entropia Universe including Planet Calypso … taking the integration between real life and virtual life to a whole new level.”

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Posted by mathewk on March 23, 2009 2:10 PM |

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