American retailer Build-A-Bear Workshop has announced that for a limited time, it will allow its guests to create and purchase Tropical Hello Kitty stuffed animals at its store locations. Customers who've purchased a Tropical Hello Kitty will be able to bring a virtual version to life at the Build-A-Bearville online world and receive free gifts.

Users who've created a virtual version of the Tropical Hello Kitty will be rewarded in Build-A-Bearville with an extra room, Hello Kitty wallpaper for their Cub Condo house, a virtual Hello Kitty shirt, and 3,000 Bear Bills, Build-A-Bearville's in-game currency. As an added bonus, Build-A-Bear Workshop is also offering a free mini Charmmy Kitty plush and a virtual Hello Kitty purse to anyone who purchases a Tropical Hello Kitty from May 30th to June 1st, while quantities last.

Said Build-A-Bear Workshop founder Maxine Clark, "The introduction of the new Tropical Hello Kitty is beary exciting for us. Many of our Guests are big fans of Hello Kitty, and we think that this new friend will be the perfect, adorable addition to their collections."